Privacy Policy

1. Who We Are

UmanMedia SRL (“UmanMedia”, “we”, “us”, or “our”) is a digital marketing agency incorporated in Bucharest, Romania. We operate the website umanmedia.com and provide web development, digital advertising, social media management, SEO, and AI automation services to clients worldwide.

As a data controller established in the European Union, we are subject to Regulation (EU) 2016/679 (the General Data Protection Regulation — GDPR).

Data Controller: UmanMedia SRL, Bucharest, Romania
Contact: privacy@umanmedia.com

2. Data We Collect

We collect personal data in the following situations:

• Contact form submissions: name, email address, phone number (optional), service interest, and message content.
• Website analytics: anonymised IP address, browser type, pages visited, time on site, and referral source (via cookies).
• Client accounts & contracts: billing information, company details, and project communications.
• Email correspondence: any data you include when contacting us directly.

We do not sell your personal data to third parties.

3. Legal Basis for Processing (GDPR Art. 6)

• Contractual necessity (Art. 6(1)(b)): processing required to deliver our services.
• Legitimate interests (Art. 6(1)(f)): website analytics to improve our services, fraud prevention.
• Consent (Art. 6(1)(a)): marketing communications and non-essential cookies — you may withdraw consent at any time.
• Legal obligation (Art. 6(1)(c)): accounting records and tax compliance under Romanian law.

4. How We Use Your Data

• Responding to enquiries and project requests
• Delivering and managing the services you purchase
• Sending service-related communications and invoices
• Improving website performance and user experience
• Complying with legal and regulatory obligations

5. Cookies

We use the following categories of cookies:

You can withdraw cookie consent at any time by clearing your browser cookies or adjusting your preferences via our cookie banner.

6. Data Retention

• Contact enquiries: retained for 2 years from last contact.
• Client contracts & billing: retained for 10 years as required by Romanian fiscal law.
• Analytics data: anonymised and retained for up to 14 months.
• Marketing data: retained until you unsubscribe or withdraw consent.

7. Data Transfers

Some data processors we use (e.g. email delivery, cloud hosting) may process data outside the EEA. In such cases, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission, in accordance with GDPR Chapter V.

8. Your Rights Under GDPR

As a data subject, you have the following rights:

• Right of access (Art. 15): request a copy of your personal data.
• Right to rectification (Art. 16): correct inaccurate data.
• Right to erasure (Art. 17): request deletion of your data (“right to be forgotten”).
• Right to restriction (Art. 18): limit how we process your data.
• Right to data portability (Art. 20): receive your data in a machine-readable format.
• Right to object (Art. 21): object to processing based on legitimate interests.
• Right to withdraw consent: at any time, without affecting prior processing.

To exercise any right, email privacy@umanmedia.com. We will respond within 30 days. You also have the right to lodge a complaint with the Romanian National Supervisory Authority (ANSPDCP).

9. Changes to This Policy

We may update this policy periodically. The “Last updated” date at the top reflects the most recent revision. Continued use of our website after changes constitutes acceptance of the updated policy.

10. Contact

For any privacy-related questions, contact our data protection contact at privacy@umanmedia.com or write to: UmanMedia SRL, Bucharest, Romania.